Bank of America® Customized Cash Rewards vs Wells Fargo Signify Business Cash℠
Side-by-side comparison
| Bank of America® Customized Cash Rewards | Wells Fargo Signify Business Cash℠ | |
|---|---|---|
| Annual fee | No annual fee | No annual fee |
| Welcome offer | $200 online cash rewards bonus | $500 cash rewards bonus |
| Advertising | 1% | 2% |
| Shipping | 1% | 2% |
| Office supplies | 1% | 2% |
| Phone & internet | 1% | 2% |
| Travel | 3% | 2% |
| Everything else | 1% | 2% |
| Est. yearly rewards* | $630 | $900 |
| Points type | Cash back only | Pools with Wells Fargo → transferable |
| Network | Visa | Visa |
*Estimated yearly rewards on typical household spending, every point valued at a flat 1 cent. Verified June 2026. See your own numbers in the calculator.
The verdict
On a typical year of business spending, the Bank of America® Customized Cash Rewards earns about $630 a year in rewards and the Wells Fargo Signify Business Cash℠ about $900, valuing every point at a flat 1 cent. The Bank of America® Customized Cash Rewards has no annual fee, so its rewards are all profit. The Wells Fargo Signify Business Cash℠ has no annual fee, so its rewards are all profit. Counting rewards and any credits, the Wells Fargo Signify Business Cash℠ delivers more total value, about $270 a year more for a typical spender, mostly because it earns more where you spend most, on everything else and advertising. The bigger difference is the ceiling: the Wells Fargo Signify Business Cash℠ earns points you can move to travel partners for outsized value, while the Bank of America® Customized Cash Rewards pays plain cash back. Favor the Wells Fargo Signify Business Cash℠ if you will use travel transfers, the Bank of America® Customized Cash Rewards if you want simplicity. On the sign-up bonus, the Wells Fargo Signify Business Cash℠ currently has the larger welcome offer. A welcome bonus is a one-time event, so weigh it apart from the ongoing rewards.
Pick the Bank of America® Customized Cash Rewards if your spending leans toward travel. Pick the Wells Fargo Signify Business Cash℠ if your spending leans toward advertising, shipping, office supplies.

