Hilton Honors American Express Business Card vs Southwest Rapid Rewards® Priority
Side-by-side comparison
| Hilton Honors American Express Business Card | Southwest Rapid Rewards® Priority | |
|---|---|---|
| Annual fee | $195 | $229 |
| Welcome offer | 130,000 points | |
| Advertising | 3% | 1% |
| Shipping | 5% | 1% |
| Office supplies | 3% | 1% |
| Phone & internet | 5% | 1% |
| Travel | 5% | 1% |
| Everything else | 3% | 1% |
| Est. yearly rewards* | $1,638 | $492 |
| Points type | Locked to Hilton Honors | Locked to Southwest Rapid Rewards |
| Network | Amex | Visa |
*Estimated yearly rewards on typical household spending, every point valued at a flat 1 cent. Verified June 2026. See your own numbers in the calculator.
The verdict
On a typical year of business spending, the Hilton Honors American Express Business Card earns about $1,638 a year in rewards and the Southwest Rapid Rewards® Priority about $492, valuing every point at a flat 1 cent. The Hilton Honors American Express Business Card charges $195, which you clear through its rewards and perks. The Southwest Rapid Rewards® Priority charges $229, but carries about $75 in annual statement credits that offset it for anyone who uses them. Counting rewards, fees, and any credits, the Hilton Honors American Express Business Card delivers more total value, about $1,142 a year more for a typical spender, mostly because it earns more where you spend most, on everything else and travel. Neither leans on transferable points, so the deciding factors are the welcome offer, the card network, and which everyday perks you will actually use. On the sign-up bonus, the Hilton Honors American Express Business Card currently has the larger welcome offer. Note that Southwest Rapid Rewards® Priority is running a limited-time offer above the usual amount, so that edge may not last. A welcome bonus is a one-time event, so weigh it apart from the ongoing rewards.
Pick the Hilton Honors American Express Business Card if your spending leans toward advertising, shipping, office supplies.